Communications Specialist - CocaCola - Atlanta, GA

Position Overview:
About The Coca-Cola Company

Everyone knows Coca-Cola. It’s the best-known product in the world. We’ve been making it since 1886 and it still tastes the same.

As a business, The Coca-Cola Company is constantly evolving – we develop new products, acquire great brands and pioneer new ways of doing things. We sell four of the world’s top five non-alcoholic sparkling drinks (Coke, Coke light, Sprite and Fanta) and 3,600+ products in over 200 countries, including water, juices, energy drinks, and even tea and coffee. Altogether, that adds up to more than 1.9 billion drinks around the globe every day.

Global Business Services (GBS)

GBS, The Coca-Cola Company’s Global Business Services, is a multi-functional internal shared-services provider for a wide range of transactional services across all Coca-Cola business units within functional areas such as: Finance, Procurement, Human Resources, Change Practice, Workplace, Operational Excellence, Data Governance, User Experience & Content, Controls & Compliance, and Creative Business Solutions. Our GBS main locations are Warsaw (Poland), Drogheda (Ireland), Buenos Aires (Argentina), San José (Costa Rica), Manila (Philippines), and Atlanta (Georgia, USA).

With a highly capable and diverse team of currently approximately 1200 associates, we are providing services to our business units in the Americas, Europe, Eurasia & Africa, and Asia Pacific. On top of that we deliver a number of select services to Coca-Cola operations across the globe. In our focus to drive productivity for the world’s largest beverage company, we use the latest Cloud based technology in our GBS Hubs.

We offer our associates:
The Coca-Cola Company’s extraordinary heritage, our leading brands and the global scale of what we do.

The challenge of meaningful work – our unique global system offers constant opportunities to develop world-class skills and a truly international career.

A unique culture where people do what they love and live their values.

The kind of competitive compensation you would expect from a world leader.

At The Coca-Cola Company, our people have their own formula for turning passion into action. Together, that’s how we push the world’s greatest brands to new heights. What’s your secret formula?

Communications Specialist based in Atlanta

Position Overview

As Communications Specialist your role will be to lead tactical communications focusing on drafting clear, concise, engaging messaging related to specific initiatives or themes in GBS, and executing baseline GBS communications plans using strategies established by the Communications Strategy Lead who you will report to. You will also work closely with the Change Leads and Change Execution Specialists to support specific clients’ initiatives that need change management support .

On a daily basis you will write and execute communications required to successfully deliver on those initiatives within the innovative, effective communications and engagement strategies established by the Communications Strategy Lead, including routines, vehicles and messaging (e.g. quarterly town hall events, monthly e-newsletters, internal site content).

In your role you will partner with the Change Leads and Change Execution Specialists to prepare and deliver communications plans and tactics targeting specific audiences with clear, relevant messages reflecting broad GBS strategic themes defined by the Communications Strategy Lead and the GBS strategic plan.

In addition, you will potentially support an evolving collection of change initiatives based on complexity, capacity and experience.

Lastly, you will be responsible for partnering with the Communications Strategy Lead to maintain and nurture the GBS Communications Network , a team of resources (up to 5 hours per quarter) from each geography and GBS Line of Business (LOB) who serve as local resources helping to reinforce and inform two-way communications messaging and capability to ensure participation and representation of all local operations.

Key Responsibilities

Partner with Communications Strategy Lead to develop and execute innovative and effective communications and engagement strategies that inform, involve and excite all GBS associates, clients and partners

Works with Communications Strategy Lead to draft written messages reflecting key GBS themes from specific communications plans for all communications (baseline, one-time periodic and tactical communications tied to change initiatives)

Drafts core messages related to specific GBS themes and/or client change initiatives to communicate specific, relevant messages with all audiences in order to drive understanding, support and proof points or action

Partners with Coke Studios Creative Lead to develop communications materials (e.g. town halls, presentations, written communications newsletter and site content, FAQs, talking points, emails, video scripts) providing written content for those relevant vehicles for all audiences.

Distribute communications to key audiences using various methods (e.g., webcasts, videoconferences, internet/intranet channels, subscription email blast services) in order to reach key constituencies.

Partners with other Communications Specialists and the Coca-Cola Studios Creative Lead to maintain appropriate communications templates and accounts (e.g. Campaign Monitor) for effective, timely, relevant communications to target audiences.

Participates with Communications Strategy Lead in GBS Communications Network to ensure relevant, two-way engagement and support for global themes and initiatives translated and assessed for local engagement and reaction.

What you can expect

Being part of a driven and highly motivated with global impact in which you can add real value for one of the world’s most successful companies.

Working with a truly international group of stakeholders and peers.

Being part of a growing global organization that is striving to get better every day.

A great place to work with authentic and creative people looking to make a positive change.

What you need to be successful

As Communications Specialist you will execute targeted, tactical communications emerging from change initiatives from the Change Lead and Change Execution Specialists in line with the innovative, effective communications strategy developed by the Communications Strategy Lead. Therefore, you will require strong strategic communications and visioning skills .

Along with this, your role will be to execute, assess and fine-tune most effective communications and engagement routines and vehicles, partnering with internal teams to adopt strategies that are informed by industry best practices. Therefore a more than solid knowledge of market practices and trends will help you to deliver in a successful way. Since to some degree you will also be responsible to prepare external-facing communications, you should be able to effectively identify a wide range of target audiences and stakeholders to efficiently support driving change initiatives.

As the communications you will develop should have the potential to resonate with a broad range of GBS and client stakeholders from senior executives to line employees in different locations around the world, you should know how to develop specific, relevant and understandable communication items and engagement messages articulated in effective vehicles .

As you will work across a number of geographies, business teams and environments, you will profit from cultural sensitivity and an open mindset .

If you have a passion for innovation related to new ways to inspire better engagement and adoption of business related messaging, tracking effectiveness and identifying enhancements , you are just the one we´re looking for.

Education: Bachelor´s Degree

Related Work Experience: This role requires a minimum of 3-5 years´ experience in designing and delivering communications in a global environment.

Functional Skills

Strong written communication skills.

Strong partnering and team working skills.

Balancing immediate and short term needs, delivering results.

Leadership Behaviors

Drive Innovation

Collaborate with System, Customers and Key Stakeholders

Act Like an Owner

Inspire Other

Develop Self and Other

That sounds appealing? Then start now – TASTE THE FEELING . Please submit your application (CV and Cover Letter) in English.

At The Coca-Cola Company you can cultivate your career in a challenging and dynamic environment. We are the largest manufacturer and distributor of nonalcoholic drinks in the world-selling more than 1 billion drinks a day. Unlock your full potential with a future-focused company that is known and respected throughout the world.

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class.